Brand refresh
Summary
Starting in October 2025, Transavia will refresh its brand identity. With a fresh, contemporary style, we show what we stand for today: accessible, smart, and ready for the future. On this theme page, we bring together stories, visuals, and updates about our brand refresh – from the first aircraft in the new livery to the renewed design on our digital channels.
The rollout will take place step by step. We’re focusing on the most visible parts of the brand, such as our website, app, campaigns, and airports. The goal is to have renewed about 20% of all brand touchpoints by the end of 2025 – covering 80% of customer visibility. That’s how we renew smartly and visibly.